WEEK 2 - COLOR PALLET, FINALIZE NAME & LOGO DRAFT

With my mood board I used it to create a color pallet and draft and few logos with my brand name on adobe illustrator. I first started by hand drawing each letter on procreate and then I sent it over to illustrator to become a vectorized so that I would be able to interchange different colors within the custom font I made. I really like the hand drawn look of the logo as this syrup brand is supposed to be allergen friendly and natural.

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WEEK 3 - ROUGH “SKETCH” & MOCK-UP

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WEEK 1 - IDEATE & MOOD BOARD